Image Source has announced that Tom Havens has joined the company as VP of Sales, bringing 45 years of experience in sales leadership, strategic planning, and creative business growth. His appointment marks a strategic investment in building a high-performing sales organization and accelerating the company’s long-term growth.
Widely respected across the promotional products industry, Tom Havens is known for helping organizations create structure, align teams, and execute strategies that deliver measurable results.

Throughout my career, I’ve been most energized by helping people and organizations grow.

A Proven Leader in the Promotional Products Industry
Throughout his career, Tom Havens has built a strong reputation as a leader, entrepreneur, and growth strategist. He began at Nadel, where he became one of the company’s top sales performers and played a key role in launching its Seattle office.
In 1999, Havens founded Catalyst Marketing, growing it into a nationally recognized branded merchandise distributorship with offices in major markets including Seattle, Los Angeles, Dallas, Minneapolis, and New York.
Under his leadership, Catalyst became known for its design-first approach and creative services, serving leading brands such as Microsoft, Starbucks, Nintendo, T-Mobile, and Southwest Airlines.
For more on the new Image Source VP of Sales, Tom Havens, read the full ASI press release or the PPAI press release.
Driving Growth Through Creative Strategy and Leadership
Following Catalyst’s acquisition by HALO Branded Solutions in 2017, Havens spent five years expanding the company’s creative capabilities. He helped build a team of over 30 creative professionals and contributed to securing significant new business opportunities.
Now, as VP of Sales at Image Source, Havens will focus on strengthening client relationship and driving growth through creative and consultative selling. His direct impact will be felt on:
- Strengthening client relationships
- Enhancing strategic sales planning
- Coaching and developing high-performing teams
- Driving revenue growth through creative and consultative selling
“The promotional products industry continues to evolve, and creativity, design, and strategic thinking will become increasingly important differentiators,” Havens said. “I’m excited to help Image Source continue building in those areas while supporting the growth of both its people and its business.”


We’re thrilled to welcome him to Image Source and excited about the impact he’ll have on our team and our clients.
A Strategic Investment in People and Performance
Havens’ appointment reinforces Image Source’s commitment to investing in talent, innovation, and client success. His ability to build aligned, high-performing organizations will play a key role in the company’s next phase.
“Few people in our industry bring the combination of sales leadership, entrepreneurial experience, and creative vision that Tom does,” said Thomas Goos, President and CEO of Image Source. “We’re thrilled to welcome him to Image Source and excited about the impact he’ll have on our team and our clients.”
What This Means for Image Source Clients
Tom Havens’ addition marks an exciting step forward for Image Source as it continues to grow, evolve, and deliver exceptional results for clients. By strengthening its sales leadership and investing in creative strategy, the company is well-positioned for continued success in a rapidly changing industry.