Each year, at the Microsoft Management Summit, the brightest and most skilled IT professionals from around the world meet to increase their technical expertise. At the 2013 MMS in Las Vegas, Microsoft wanted to produce several items to enhance the event, create excitement and drive attendance. Image Source helped produce dye-sublimated pillows, show bags, apparel, journals, lip balm, pens, USB drives and more. The goal for the bag was to have it be the talk of the show and with all the custom features, including a pull-out flashlight, it was! As for attendance, the event was sold out with over 5,500 IT professionals in attendance.